Propertybase — Salesforce-native CRM from $89/user/mo
Propertybase at a glance
- Best for
- Brokerages that want a Salesforce-native real estate CRM with a published per-user floor and Lone Wolf Authentisign built in
- Price
- From $89/user/mo (Force.com licence included); brokerage-scale Salesforce CRM
- Year one, solo
- $1,068/yr at $89/user/mo (12 × $89) if that published floor is your only line item
- Contract
- Not disclosed — ask on demo
- Watch out
- Salesforce-native power comes with Salesforce complexity — best for brokerages already comfortable with that stack, not a lightweight solo CRM.
From our product data, checked against Propertybase official pages. Full pricing ↓
Our one-line verdict — Propertybase is Lone Wolf's Salesforce-native real estate CRM with a published floor of $89/user/mo (Force.com included) — built for brokerage scale, not a $50 solo CRM.
Affiliate placeholders only. Disclosure →
1. What Propertybase is
Propertybase Salesforce Edition (by Lone Wolf) manages leads, listings, transactions and commissions on Salesforce. Landing page highlights lead routing, deal pipeline, email marketing/property alerts, Authentisign e-sign built in, Agentforce AI, and iOS/Android mobile CRM. SOC 2 / GDPR / 99.9% uptime language appears on the same page.
What the product looks like
Dashboards product marketing image. Source: propertybase.lwolf.com, accessed October 9, 2026.
2. Pricing
| Field | Published |
|---|---|
| Per-user floor | $89/user/mo — Force.com licence included |
| Solo year-one at floor | $1,068 (12 × $89) |
| 5 users at floor | $5,340 |
| Setup / contract | Not disclosed on the landing page |
3. Who it's for
Best for: brokerages that want Salesforce infrastructure with a real-estate CRM configuration and a published per-user floor.
Skip if: you want a simple agent CRM without Salesforce — try Wise Agent, IXACT, or Follow Up Boss.
4. Demo questions
- Does $89 include everything in Salesforce Edition, or are there Salesforce/AppExchange extras?
- Setup / implementation fee?
- Minimum seats and contract term?
- Data export and Salesforce org ownership on exit?
FAQ
How much does Propertybase cost?
From $89/user/mo with Force.com included (official landing page, October 9, 2026). Broader packaging is on the demo.
Is it the same as Lone Wolf Relationships?
No — Relationships is Lone Wolf's lighter follow-up CRM (review); Propertybase is the Salesforce-native brokerage CRM.
Related
- Propertybase vs Follow Up Boss →
- Propertybase pricing →
- Lone Wolf Relationships review →
- All CRM reviews →
- Brokerage guide →
Figures from propertybase.lwolf.com, verified October 9, 2026. How we verify →