Propertybase vs Follow Up Boss: Salesforce Floor or Portal Speed-to-Lead?
Follow Up Boss wins portal-lead teams that need published per-login pricing and routing depth. Propertybase wins brokerages that want a Salesforce-native CRM with a published $89/user/mo Force.com-included floor.
Contenders: Propertybase vs Follow Up Boss · Demo links below are disabled placeholders for now — no commission is being earned. They never change the verdict. Disclosure.
The short answer
Pick Follow Up Boss if you buy portal leads and want Grow from $69/login/mo ($58/login/mo annual) with cancel-anytime monthly billing.
Pick Propertybase if you are buying a brokerage Salesforce CRM — from $89/user/mo with Force.com included (Lone Wolf), plus pipeline, listings and Authentisign on the platform story.
See Follow Up Boss plans → Book a Propertybase demo →
Affiliate disclosure: placeholders only. Disclosure →.
Quick verdict
| Field | Propertybase | Follow Up Boss |
|---|---|---|
| Starting price | from $89/user/mo | from $58/login/mo annual |
| Stack | Salesforce-native | Purpose-built portal CRM |
| IDX | Confirm on demo | Via integrations |
| Contract | Not on landing page | No contract on monthly; 12-month on annual |
| Best for | Brokerages on Salesforce | Portal-lead teams |
Scenario winner: FUB for agent/team portal CRM; Propertybase for brokerage Salesforce. (Propertybase review · FUB review).
Who should pick which
Pick Follow Up Boss if: speed-to-lead and public per-login math matter more than Salesforce.
Pick Propertybase if: your brokerage already wants Salesforce (or Lone Wolf Authentisign in-CRM) and can operate that stack.
Skip Propertybase if: you are a solo agent shopping a $50 CRM — $89/user/mo is a floor for a different buyer.
Side-by-side numbers
| Field | Propertybase | Follow Up Boss |
|---|---|---|
| Solo y1 at published floor | $1,068 | Grow annual × 12 (before dialer) |
| 5 users at floor | $5,340 | Per-login Grow/Pro math |
| Setup | Not disclosed on landing page | None published |
Cost pages: Propertybase · FUB.
Final recommendation
Portal-lead teams → Follow Up Boss. Salesforce brokerage buyers → Propertybase, with implementation and any extras beyond Force.com itemized.
See Follow Up Boss plans → Book a Propertybase demo →
FAQ
Is $89 cheaper than FUB Grow?
Per-user months look different from per-login Grow — and Propertybase is a brokerage Salesforce product. Compare total stack cost, not sticker alone.
Does FUB run on Salesforce?
No — it is a dedicated real estate CRM with its own pricing page.
See them in action
Demo links are affiliate placeholders until real URLs are provided.