
Proptech AISource: Lofty (vendor announcement)
Lofty opens an MCP server so brokerages can plug their own AI into its CRM
Original headline: “Lofty Launches MCP Server to Give Brokerages an Open Foundation for Their AI Strategy” — Lofty (vendor announcement), Sep 24, 2026
Lofty announced Lofty MCP Server on September 24, a Model Context Protocol connection that lets brokerages hook MCP-compatible AI tools and in-house agents into the Lofty platform without custom integration code. Lofty says connected agents can read data, analyze activity and, where authorized, take actions — for example, finding leads that showed buying intent but haven't been contacted in a week.
Our take (opinion & analysis, not reporting)
CRMs are opening up to outside AI assistants; before connecting one, check what it can change in your database and who on your team approved it. This is a vendor announcement. Limit an AI connection's write permissions before you let it touch live client records.
Online discussion: no notable public discussion found yet (checked Oct 12, 2026).